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    <loc>http://www.chrisfpullam.com/lincoln-park-zoo-magazine</loc>
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    <loc>http://www.chrisfpullam.com/blogs</loc>
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    <lastmod>2026-03-03</lastmod>
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    <loc>http://www.chrisfpullam.com/unique-projects</loc>
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    <lastmod>2026-03-03</lastmod>
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      <image:caption>As senior copywriter at Lincoln Park Zoo, I created and maintained the universal style guide used by writers across the organization.</image:caption>
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      <image:title>Unique Projects - Website Redesigns</image:title>
      <image:caption>Over a one-year period, I either wrote or rewrote all 500+ pages of Lincoln Park Zoo’s new website as part of a redesign that launched in the Summer of 2020. Later, at Turntide Technologies, I led content execution for the startup’s revamped site with a focus on repositioning key products.</image:caption>
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      <image:title>Unique Projects - Lincoln Park Zoo Magazine</image:title>
      <image:caption>As co-editor of Lincoln Park Zoo’s quarterly magazine, I guided the development and execution of the organization’s primary vehicle for storytelling, public relations and revenue generation.</image:caption>
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      <image:title>Unique Projects - The Glenview Lantern Newspaper</image:title>
      <image:caption>As editor of this hyper local newspaper in the Chicago suburbs, I identified stories, wrote articles, edited content for AP Style, and managed dozens of writers for a 44-page newspaper delivered to 16,000+ homes.</image:caption>
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      <image:title>Unique Projects - Your Zoo Is…</image:title>
      <image:caption>This marketing campaign’s core message begins by giving ownership of Chicago’s free zoo to the reader and ends with one-word sentiments that humanize the institution. Supporting copy and imagery expand upon the ending word while hinting at the zoo’s work behind the scenes.</image:caption>
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      <image:title>Unique Projects - Scripted Videos</image:title>
      <image:caption>At Turntide Technologies, I was responsible for creating scripted videos to support key messages within the organizations, often focused on product releases or building thought leadership within the sustainability space.</image:caption>
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      <image:title>Unique Projects - Pepper Family Wildlife Center</image:title>
      <image:caption>As part of Lincoln Park Zoo’s $35 million renovation of Pepper Family Wildlife Center, I led content development for this naturalistic home for African lions and other big cats.</image:caption>
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    <loc>http://www.chrisfpullam.com/your-zoo-is</loc>
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    <lastmod>2026-01-13</lastmod>
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      <image:caption>Bus Shelter Ad</image:caption>
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      <image:caption>Bus Shelter Ad</image:caption>
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      <image:caption>Map Case Insert (part 1)</image:caption>
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      <image:caption>Map Case Insert (part 2)</image:caption>
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      <image:title>Your Zoo Is</image:title>
      <image:caption>Main Mall Banner</image:caption>
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</urlset>

